Address: 68, Suites 1 & 2, The Strands, Sliema SLM1022, Malta
Phone: +356 79520408
In order for our Sites to work, we use employ technologies like cookies, pixels and tags in order to analyse and improve our work. We want to personalise each and every customers’ experience and grant you access to adverts that are relevant to your personal requirements. We’re sure you want to know what it means to you, so here’s a bit of a breakdown.
What are cookies, exactly? Well, essentially they’re what help to personalise your online experience. They show you Primo adverts when you’re browsing through other websites and save your details so you don’t have to waste time on your next order. Wonder how it works?
Cookies are considered quite a cool thing. They’re small files (found on your phone or computer) which store tiny bits of information. When you visit a website, it remembers your choices and preferences and displays content that would be relevant to you.
Cookies don’t stick around forever and are time-bound. Short session ones are only temporary and expire once your browser is closed. Persistent cookies will stay there for a specific length of time or until you delete these yourself.
All emails sent to you contain tracking pixels in the form of GIF files. Unique identifiers within these files allow us to recognise if an email is opened or if a particular link has been clicked. The email and IP address, device ID, date and time are noted in order to help us analyse data for campaigns or promotions.
Reports are elicited from the statistics developed to assist us in understanding whether our marketing campaigns, promotions or offers were interesting or useful to our clients and customers. From this, we can evolve and adapt our advertising or marketing to make it more pertinent to you. An easy example – if you were to ignore every email about Greek food, then we would take that to mean that you aren’t keen on Greek food.
If you opt to switch all your cookies off, then Primo might not work well. You can delete or manage your cookie settings from each browser:
Most websites wouldn’t function very well without cookies, including Primo. They give us the ability to:
Create an order and add items to your shopping cart
Check and follow your order status
Allow our Customer Service Agents to contact you
In order for us to understand how our clients and customers are using our site, we use analytics cookies which allow us to see:
If you have ever visited the Primo website before
The amount of people new to Primo
The length of time people spend browsing the website
When the browser is closed
What led people to our website (whether from an ad or a search engine)
Which parts of our website our clients are using and which ones they aren’t
Improving Content with Cookies
The versions of the website you are visiting
This can help us control which versions you visit as it allows us to find out which ones work best
In order to show you pertinent Primo adverts whilst browsing other sites, we collect data using third party cookies and pixels. The partners we usually work with to achieve this are listed below: